The
NITI Aayog, CEO Amitabh Kant, has stressed that India would soon bounce back
from the novel coronavirus or COVID-19 crisis. Citing examples of fast-moving
consumer goods (FMCG), he said key sectors like FMCG have already come back to
work in positive signs to bring back the economy from the crisis.
While addressing a session on ‘Role of
the Creative Economy in Nation Building' on FICCI digital forum, Kant said, “I
am optimistic that we will bounce back with vengeance”.
He also said, "We are already
witnessing the emergence of green shoots in the economy”. Kant said that India
must identify 12-13 sectors in which it can be a global champion and suggested
that all of us need to be very clear that the pandemic is a massive challenge
not just for India but for the world. Elaborating on the potential areas, the
NITI Aayog CEO said that the areas like data, genomics, mobility, drones,
creative industry along with media and entertainment will be key drivers of
growth. Kant further stated that while
COVID-19 has brought in a ‘New Normal', it will be innovation which will be the
key in the new normal. The people who will survive will be those who will work
with technology, capturing the sunrise sectors of growth while data and the use
of AI will drive growth, he said. "India often gets into the areas of
sunset industries and then it becomes difficult to penetrate the global
market's size and scale. India will get into the new areas of growth and these
areas will have huge disruptions”, Kant said.
Enumerating the importance of the
Atmanirbhar Bharat programme launched by the government, Kant said that through
this, the government has brought radical reforms in various sectors like MSME
and agriculture.